Wednesday, February 17, 2010

Straight up and down is so yesterday!

Here's a site that's taking a common place retail graphic and turning it on it's ear. Vanity Barcodes redesigns its names sakes and turns them into decorative artwork while still keeping their scanning ability. The possibilities for retail applications are endless.

Acoording to the site "It's a great way to add brand value and engage customers in a way that no other graphic design can!"

Daniel Timiraos

Monday, February 8, 2010

So how about them Super Bowl ads!

As happy as we are for the Saints on their first Super Bowl win, we must admit that some of us were watching the Big Game solely for the commercials (and The Who of course!). Today, conversations around the office were focused on which one was best, worst, funniest, etc. Surfing the web for others opinions to support our own we found a some related articles on the subject that were worth sharing.

First up is Slate Magazine's best and worst list which we pretty much all agreed with. Seeing Betty white and Abe Vigoda getting tackled made us all laugh out loud!

Advertising Age had an interesting breakdown as to why the Super Bowl ads don't hold as much weight as they used to.

And finally, Creativity Online had the top 20 Super Bowl ads ever. Great stuff!

Tuesday, February 2, 2010

Taking product placement to the next level in the Hispanic market..

Seems like everyone in the land of tele-novelas drives a Ford! Here's a great article over at Advertising Age covering Ford's new product placement within Telemundo's Spanish-language novela, Perro Amor.

"Viewers can follow the heroine, Sofia, online and navigate a virtual version of her Ford Fusion Sport, peeking at Sofia's text messages or iPod playlist as they try out the car's multimedia system and other features."