After 18 years in business, it’s still extremely exciting for everyone at VSBrooks ADVERTISINGwhen we hear that we won an award. So when we recently found out that we won awards for a print campaign we created for our client CarePlus Health Plans, we were downright ecstatic.
Healthcare Marketing Report – The National Newspaper of Healthcare Marketing – awarded us and CarePlus two silver awards in its 31st Healthcare Advertising Awards. We won for the stellar campaign we created to advertise CarePlus’ Medicare Annual Election Period (October 15 – December 7), the time when Medicare recipients over 65 can change their health plan.
In the statewide member testimonial campaign, we showcased today’s "senior" – not the traditional grandmother in a rocking chair of yesterday. We spent months identifying CarePlus’ members who are reinventing themselves for their next act – opera singers, dog walkers, motorcycle riders and more – to speak to their active lifestyle.
|CarePlus Health Plan's award-winning print campaign.|
It’s our business to create mind-blowing, unconventional ads. And we do it well. And … we love it. Not only do we wake up every day eager to develop amazing advertising for the healthcare industry, but also education, government, real estate, travel, retail and non-profit, among many others.
What will our next award be? Who knows. But we know we’ll have one heckuva great time creating the advertising to deserve it.